Alison Learns Important Swedish Phrases, Like, "Is This Dress Too Slutty?"

Jun 28, 2007 @ 11:45am

wtf.jpg
Hip Swedes flock to Stockholm’s Weekday, a local streetwear superstore, to pick up their denim, sneakers, and plenty more.

The makers of Cheap Mondays (practically a national uniform hwew) also sell another brand, called MTWTFSS, which are also cool and cheap, but come in a larger variety of fits (not just skinny!) more accommodating to um, American body types.

Best of all, every time we’ve been to the store, they seem to be having a 50% off sale.

Here are some helpful Swedish shopping expressions that you may need if you decide to check out the Nordic retail scene:

  • Rea – Literally, Sale. We think it means “Maybe now you can afford these clothes!â€?

  • Slutrea – Final sale, end of the sale, really good deals. Or perhaps, “You shopping slut, come check out this super sale!â€?

  • Ej Rea – Not on Sale. Generally used to designate the cutest items in the store.

    --ALISON COOL

    PS from Faran: In a few months, the MTWTFSS line from Cheap Monday will come stateside, premiering in the same Den storefront where the Cheap Monday collection lives now. Get psyched.

  • Comments

    avatar

    posted by guest

    Jun 28, 2007 11:54AM

    classy - calling your american reader fat

    avatar

    posted by lulu

    Jun 28, 2007 1:09PM

    I think this site is a hoax like socialite rank and that faran and all of her interns are all radical pro-obesity advocates conducting a secret experiment on the skewed views of the fashion industry towards weight. Don't let the photographs fool you!

    Don't let a single mention of weight pass you by without commenting! Otherwise the "fat-ist" fashion industry has won!

    avatar

    posted by guest

    Jun 28, 2007 1:16PM

    not what i meant

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