Vera Wang and YSL Go Discount

May 10, 2007 @ 11:26am

vera wang.jpg
Vera Wang has an important date tonight in Chelsea, where she'll gather to show fashion editors her first diffusion line for Kohl's.

We're anxious to see what she's got, though we know it will be closer to her own style - black, elegant, draped - then to her latest runway collection (at left), which broke so many barriers that everyone got dizzy.

Though it won't create the same frenzy as Proenza for Target, it may offer some sophisticated options to older women on budgets, and that's exciting.

Meanwhile in Europe, YSL is testing the waters with a capsule collection called Edition 24. Created by YSL head designer Stefano Pilati, the line is called "moderately priced."

We think that translates to "still really expensive, like Miu Miu," but we're still excited to see it.

Comments

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posted by Inez

May 10, 2007 12:20PM

This is horrible. Vera Wang, I understand. But YSL?
I'm all for capsule collections, admittedly out of self-interest. And it's okay for most brands to do, since they have very little by way of artistic integrity to compromise in the first place. YSL, however, certainly does. The house has always been the pinnacle for me.
I wonder what Monsieur Saint-Laurent would have to say about this.

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posted by Betty

May 10, 2007 1:19PM

Coutorture has some images from the Simply Vera collection (via WWD), and they've actually styled it for younger women. I'm surprised how much I like it.

As for YSL, the line starts at about 200 euros and goes up to about 1000. I think it's a great thing, if Pilati can pull it off.

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posted by Faran

May 10, 2007 1:25PM

Thanks Betty, you should comment with info more often!

As for the link in your blog to the Gap's gap widening, we've asked the Gap to tell us how to order British designs, and they're letting us know if its possible.

Also it looks like Phoebe and Marie for Gap will get here in December.

xo F

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posted by Betty

May 10, 2007 2:43PM

Ooh, that's really good news! Thanks.

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posted by tyler

May 10, 2007 6:03PM

Seeing that Monsieur YSL practically invented pret-a-porter, if he wasn't so miserable he'd probably see it as a natural addition to the brand. But he's probably just cursing in french. At least it's not called yves yves.

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posted by Faran

May 10, 2007 6:12PM

What if it were called Yes Yves... (giggle)

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posted by v.v.q.

May 10, 2007 7:23PM

wondering about the Very Vera styling... the fingerless gloves seem MJ-esque, but the v.v. large pom-pon cap? maybe it's a NY thing? maybe it's just me?

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posted by v.v.q.

May 10, 2007 7:40PM

ps: simply oops! duh, it's "Simply Vera"... the new clothes may be better (yay!) but miss the old Bridget Jones-ish name v.v. much :)

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posted by Bonnie Lass

May 11, 2007 2:43AM

There's been several mentions of this in other articles, but I love Vera Wang's response to why she did the collection. It was something along the lines of how even though she loved doing her RTW collections, she was exicited at the opportunity to produce a line that women all over could enjoy.

Okay, so in retrospect, that's probably what designers-gone-discount always say ...

Oh -- and apparently Vera, who does the silk scarves, has taken issue with the name. And VW's hubby, Arthur Becker has stepped in to help out (?) Interesting. I'm not sure why she would need him to be her muscle in this matter ...

(According to a recent Page Six, anyway)

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posted by e

May 11, 2007 8:44AM

I'd like to see more pics of the vera clothing and maybe know the release date?

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